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Save the dateMay 25, 20224:00 PM - 6:00 PMGMT+8
Organizer
Organizer
Event Details
Event Details

How to mitigate media planning and measurement in the privacy-first world?

With privacy being the centric for future media planning and measurement, brands are eager to learn how they can better leverage their 1st party data for media planning, and what new products, solutions, and technologies are available in the market to help them prepare for the foreseeable changes in the eco-system. With that, Adtech & Programmatic Committee along with Measurement Committee have invited industry experts and brands to share more on how to mitigate the impact via existing capabilities, reshaping data strategy and action steps to help prepare for the upcoming changes.


Future-proofing your Marketing in the Age of Privacy

Date: 25 May 2022 (Wed)

Time: 4:00- 6:00pm (HKT)

Format: ZOOM Webinar

Language: English

Register now: https://bit.ly/iabhkprivacy2


For enquires, please contact our secretariat office at info@iabhongkong.com

Speakers
Speakers
  • Ben Chien (Managing Director of AnyMind)

    Ben Chien

    Managing Director of AnyMind

  • Donna Chiu (App Specialist at Google Hong Kong)

    Donna Chiu

    App Specialist at Google Hong Kong

  • Ethel Lee (Senior Manager - APAC Digital Marketing and Ecommerce at Groupe SEB)

    Ethel Lee

    Senior Manager - APAC Digital Marketing and Ecommerce at Groupe SEB

  • Kevin Zhichao Duan (Partner at Han Kun Law Offices)

    Kevin Zhichao Duan

    Partner at Han Kun Law Offices

  • Kai Tsang (Senior Director of Digital Customer Experience and Partnership at McDonald's Hong Kong)

    Kai Tsang

    Senior Director of Digital Customer Experience and Partnership at McDonald's Hong Kong

  • Melissa Lau (Head of Business Product Marketing for Greater China at Meta)

    Melissa Lau

    Head of Business Product Marketing for Greater China at Meta

  • John McNerney (Senior Director, Platform APAC of Yahoo)

    John McNerney

    Senior Director, Platform APAC of Yahoo

Agenda
Agenda
Tickets
Tickets

IAB HK Members

Each member company can register up to 5 tickets.

Member Price Complimentary

Complimentary Tickets for Non IAB HK members (Sold Out)

IAB HK is pleased to offer 50 COMPLIMENTARY TICKETS to help the community during the COVID pandemic. Available on first come first serve basis.

Complimentary

Non IAB HK Members

HKD 250
Sponsors and Partners
Sponsors and Partners
Community
Community

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