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Event Details

During the COVID era, most businesses shift to Digital Marketing which uses multiple digital channels such as search engines, display, social media and online video to connect with current and prospective customers in a more cost-effective and convenient way. With an ever-increasing demand for skilled digital marketers and constantly evolving trends, Digital Marketing field offers plenty of opportunities for students to kickstart their career! Join IAB HK Career Talk to learn more and explore HK's digital marketing landscape, different role functions in marketing campaign and how to create an appealing CV & Interview to help you get ahead!


Date: 24 March 2023 (Fri)

Time: 4-6pm (HKT)

Venue: Meta Office, 47/F, One Taikoo Place, 979 King's Road, Quarry Bay

Format: Physical

Language: Cantonese


Register now: https://bit.ly/iabcareertalk23

For enquires, please contact our secretariat office at info@iabhongkong.com

Mar 24, 2023

4:00 PM - 6:00 PM (GMT+8)

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Meta Office @47/F, One Taikoo Place, 979 King's Road, Quarry Bay

Agenda

  • 4:00 PM - 4:20 PMWhat is Marketing? HK Digital Marketing Landscape

    Fanko Yim

    Regional Solution Director of Vpon Big Data Group

    4:20 PM - 5:00 PMBehind the Scenes of Each Role

    Human Lam

    Senior Business Director of Assembly

    Roni Chik

    General Manager at CMRS Digital Solutions Limited

    Sally Ng

    VP of Sales, HK & Taiwan at Hivestacks

    Leonard Li

    Senior Account Manager at Google Hong Kong

    Dee Ng

    Business Director, HK & TW eCommerce of Meta

    Bill Chan

    Group Business Director of SCMP Hearst

    Fanko Yim

    Regional Solution Director of Vpon Big Data Group

    Maggie Sze

    Associate Director, Marketing of TamJai SamGor Mixian

    5:00 PM - 5:20 PMThe Functional Journey of a Marketing Campaign

    Human Lam

    Senior Business Director of Assembly

    Roni Chik

    General Manager at CMRS Digital Solutions Limited

    Sally Ng

    VP of Sales, HK & Taiwan at Hivestacks

    Leonard Li

    Senior Account Manager at Google Hong Kong

    Dee Ng

    Business Director, HK & TW eCommerce of Meta

    Bill Chan

    Group Business Director of SCMP Hearst

    Fanko Yim

    Regional Solution Director of Vpon Big Data Group

    Maggie Sze

    Associate Director, Marketing of TamJai SamGor Mixian

    5:20 PM - 5:45 PMTips and Pointers to Ace Your Interview

    Ivan Leung

    Co-Founder & General Manager of Aloha Group Limited

    Frank Cheng

    Business Director, Asia of Crimtan

    5:45 PM - 6:00 PMQ&A Session

Speakers

  • Ivan Leung (Co-Founder & General Manager of Aloha Group Limited)

    Ivan Leung

    Co-Founder & General Manager of Aloha Group Limited

    Read Bio
  • Human Lam (Senior Business Director of Assembly)

    Human Lam

    Senior Business Director of Assembly

    Read Bio
  • Roni Chik (General Manager at CMRS Digital Solutions Limited)

    Roni Chik

    General Manager at CMRS Digital Solutions Limited

    Read Bio
  • Sally Ng (VP of Sales, HK & Taiwan at Hivestacks)

    Sally Ng

    VP of Sales, HK & Taiwan at Hivestacks

    Read Bio
  • Leonard Li (Senior Account Manager at Google Hong Kong)

    Leonard Li

    Senior Account Manager at Google Hong Kong

    Read Bio
  • Dee Ng (Business Director,  HK & TW eCommerce of Meta)

    Dee Ng

    Business Director, HK & TW eCommerce of Meta

    Read Bio
  • Frank Cheng (Business Director, Asia of Crimtan)

    Frank Cheng

    Business Director, Asia of Crimtan

    Read Bio
  • Bill Chan (Group Business Director of SCMP Hearst)

    Bill Chan

    Group Business Director of SCMP Hearst

    Read Bio
  • Maggie Sze (Associate Director, Marketing of TamJai SamGor Mixian)

    Maggie Sze

    Associate Director, Marketing of TamJai SamGor Mixian

    Read Bio
  • Fanko Yim (Regional Solution Director of Vpon Big Data Group)

    Fanko Yim

    Regional Solution Director of Vpon Big Data Group

    Read Bio

Tickets

Students
Complimentary
Non Students
Complimentary

Exhibitors

Employers
  • AnyMind

    AdTech

  • Asiaray Advertising Media Limited

    Media/Publisher

  • Assembly

    Agency

  • Beyond Media Global Limited

    Agency

  • Cherrypicks Resources Company Limited

    Information Technology

  • CMRS Group

    Agency

  • Crimtan

    AdTech

  • EternityX Marketing Technology Limited

    Agency

  • Fabcom Limited

    Media / Agency

  • fifty-five

    Consultancy

  • Frengers Communications

    Agency

  • GoGoChart Technology Limited

    Agency

  • Good Cause Digital

    Agency

  • Havas Worldwide Hong Kong Limited

    Agency

  • IAB Hong Kong

    Agency

  • KREW LIMITED

    Agency

  • Lenzing Group

    Brand

  • LKF Group

    Brand

  • LoopMe

    Ad tech

  • New Media Group

    Media/Publisher

  • OneDegree Hong Kong Limited

    Tech-Insurance

  • One Marketing Limited

    Agency

  • Optimum Media Direction

    Agency

  • PHD Limited

    Agency

  • PRIZM

    Agency

  • Sinclair Communications Limited

    Agency

  • South China Morning Post Publishers Limited

    Media/Publisher

  • Tam Jai International Co. Ltd.

    Brand

  • The Giles Agency

    Agency

  • uMax Data Technology Limited

    AdTech

  • Vetopia Online Store

    Pet E-commerce

  • Vpon Big Data Group

    Software Development

  • ZhongAn Technologies International Group

    Banking / Financial Services

Community

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