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活動詳情

In today's digital world, creating impactful content that inspires, educates, or entertains your audience has become a powerful tool for businesses to build brand awareness and drive engagement. As such, advertisers are investing in creative content with various channels and tools, including Reels, Virtual KOL, and AIGC to engage deeply with customers. Digital marketing experts from different industries are invited to share how to successfully create and implement impactful content strategies. Join us for a drink to gain valuable insights, expand your network, and take your content creation and imagination to the next level!


Date: 14 June 2023 (Wednesday)

Time: 4:00 pm registration, 4:30-6:30 pm (HKT)

Venue: KIN Food Halls, 2/F Devon House, Taikoo Place, 979 King's Road, Quarry Bay

Language: English / Cantonese

Ticketing:

  • Two FREE tickets for IAB members on a first come first serve basis, thereafter $290 each.
  • $580 each for Non-Members.


Register now: https://bit.ly/iabhk20230614registration​

Should you encounter any issues during registration, please email registrants' information to info@iabhongkong.com

2023年06月14日

下午 4:30 - 下午 6:30 GMT+8

添加到日曆

KIN Food Halls, 2/F Devon House, Taikoo Place, 979 King's Road, Quarry Bay

演講嘉賓

  • Timothy Leung (Executive Director, HKAI Lab)

    Timothy Leung

    Executive Director, HKAI Lab

    簡介
  • Victor Cheng (Honorable Member, IAB Hong Kong)

    Victor Cheng

    Honorable Member, IAB Hong Kong

  • Jay Choi (Senior Marketing Manager, Digital Customer Experience, McDonald's Hong Kong)

    Jay Choi

    Senior Marketing Manager, Digital Customer Experience, McDonald's Hong Kong

    簡介
  • David Cheang (Creative Strategist, Meta)

    David Cheang

    Creative Strategist, Meta

  • Paul Phillips (Strategy and Insights Director, South China Morning Post)

    Paul Phillips

    Strategy and Insights Director, South China Morning Post

    簡介
  • Keith Li (Chairman, Hong Kong Wireless Technology Industry Association (WTIA))

    Keith Li

    Chairman, Hong Kong Wireless Technology Industry Association (WTIA)

    簡介
  • Fanko Yim (Regional Solution Director, VPON Big Data Group)

    Fanko Yim

    Regional Solution Director, VPON Big Data Group

    簡介
  • Sylvia Lee (Director, Sales & Marketing, Lan Kwai Fong Group)

    Sylvia Lee

    Director, Sales & Marketing, Lan Kwai Fong Group

    簡介
  • Edwin Wong (Director, Cloudbreakr)

    Edwin Wong

    Director, Cloudbreakr

    簡介

活動日程

  • 下午 4:30 - 下午 5:00Mingling
    下午 5:00 - 下午 5:05Opening Remarks by Team Lead

    Sylvia Lee

    Director, Sales & Marketing, Lan Kwai Fong Group

    下午 5:05 - 下午 5:20SCMP White Paper Findings: Unlocking Brand Marketing’s Potential in Asia
    Conducted in English

    Victor Cheng

    Honorable Member, IAB Hong Kong

    Paul Phillips

    Strategy and Insights Director, South China Morning Post

    下午 5:20 - 下午 5:35Successful Campaign on Instagram Reels
    Conducted in Cantonese

    Jay Choi

    Senior Marketing Manager, Digital Customer Experience, McDonald's Hong Kong

    David Cheang

    Creative Strategist, Meta

    Edwin Wong

    Director, Cloudbreakr

    下午 5:35 - 下午 6:15Empowering Virtual Human & AI in Content Marketing Landscape
    Conducted in Cantonese

    Timothy Leung

    Executive Director, HKAI Lab

    Keith Li

    Chairman, Hong Kong Wireless Technology Industry Association (WTIA)

    Fanko Yim

    Regional Solution Director, VPON Big Data Group

    Edwin Wong

    Director, Cloudbreakr

    下午 6:15 - 下午 6:30Q & A + Group Photo

票務信息

IAB HK Members (Free tickets)

Two free tickets will be offered to each corporate member on a first come first serve basis.
Verification is required by the Secretariat team prior to ticket confirmation.

免費門票
IAB HK Members

- Discounted ticket for IAB HK corporate members.
Please contact the Secretariat office at info@iabhongkong.com should you encounter any difficulties.

港幣 290
Non IAB HK Members
港幣 580

社區

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