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Group Photo

(1) All Sponsors + Technical Partners
(2) Supporting Organisations
(3) Media Partners

MC Opening
Welcome Remarks by IAB HK Chairman
Kevin Huang

Location: Room S421

  • Kevin Huang (Chief Operating Officer at South China Morning Post)

    Kevin Huang

    Chief Operating Officer at South China Morning Post
Speech by Guest of Honour

Location: Room S421

Opening Ceremony
Kevin Huang•Alice Chow•Derek Yip•Brian Hui•Cheuk Shum

Location: Room S421

  • Kevin Huang (Chief Operating Officer at South China Morning Post)

    Kevin Huang

    Chief Operating Officer at South China Morning Post
  • Alice Chow (CEO of GroupM Hong Kong)

    Alice Chow

    CEO of GroupM Hong Kong
  • Derek Yip (Chief Operating Officer at Omnicom Media Group)

    Derek Yip

    Chief Operating Officer at Omnicom Media Group
  • Brian Hui (MD and Head of Customer Propositions and Marketing, Wealth and Personal Banking at HSBC Hong Kong)

    Brian Hui

    MD and Head of Customer Propositions and Marketing, Wealth and Personal Banking at HSBC Hong Kong
  • Cheuk Shum (Managing Director, Head of Marketing, Wealth & Personal Banking at HSBC Hong Kong)

    Cheuk Shum

    Managing Director, Head of Marketing, Wealth & Personal Banking at HSBC Hong Kong
Keynote Presentation: The Next Step of our AI Journey – The Developments of AI and How It Supports Business Transformation
Herbert Chia

Location: Room S421

  • Herbert Chia (Board of Director at Hong Kong Science and Technology Parks Corporation)

    Herbert Chia

    Board of Director at Hong Kong Science and Technology Parks Corporation
Keynote Presentation: Technology as the Pen, User Generated Content as the Ink
Marshall Xu

Location：Room S421

  • Marshall Xu (Director of Marketing at Xiaohongshu Monetization)

    Marshall Xu

    Director of Marketing at Xiaohongshu Monetization
Key Panel 1: Transforming Marketing with the power of AI in East and West
Alan Chan•Michael Yung•Herbert Chia•Nixon Chau•Nikita Mishra (Moderator)

Location: Room S421

  • Alan Chan (General Manager, Hong Kong and Taiwan at Adobe)

    Alan Chan

    General Manager, Hong Kong and Taiwan at Adobe
  • Michael Yung (Strategic Advisor, Google Cloud at Google Hong Kong)

    Michael Yung

    Strategic Advisor, Google Cloud at Google Hong Kong
  • Herbert Chia (Board of Director at Hong Kong Science and Technology Parks Corporation)

    Herbert Chia

    Board of Director at Hong Kong Science and Technology Parks Corporation
  • Nixon Chau (Managing Director and General Manager of SenseTime Hong Kong)

    Nixon Chau

    Managing Director and General Manager of SenseTime Hong Kong
  • Nikita Mishra (Moderator) (Deputy Editor at Campaign Asia-Pacific)

    Nikita Mishra (Moderator)

    Deputy Editor at Campaign Asia-Pacific
Networking Coffee Break
Content Marketing Panel: The Adoption of AI-Powered Content for Optimal Customer Experience
Jake Chan•Stephanie Ng•Christina Tse•Timothy Leung (Moderator)

Location: Room S421

  • Jake Chan (Chief Commercial Officer at Apoidea Group)

    Jake Chan

    Chief Commercial Officer at Apoidea Group
  • Stephanie Ng (Global Head of Marketing, Wealth and Personal Banking at HSBC Hong Kong)

    Stephanie Ng

    Global Head of Marketing, Wealth and Personal Banking at HSBC Hong Kong
  • Christina Tse (Co-Founder & Advisor of Pantheon Lab)

    Christina Tse

    Co-Founder & Advisor of Pantheon Lab
  • Timothy Leung (Moderator) (Executive Director of HKAI Lab)

    Timothy Leung (Moderator)

    Executive Director of HKAI Lab
Commerce Panel: Uplifting Omnichannel Sales using AI
Eric Yip•Will Fu•Patrick Tu•Rex Ching•David Ko (Moderator)•Jason Wong

Location: Room S421

  • Eric Yip (Head of Solutions Architecture and Customer Solutions Manager, AWS Hong Kong, Macau and Taiwan at Amazon Web Services)

    Eric Yip

    Head of Solutions Architecture and Customer Solutions Manager, AWS Hong Kong, Macau and Taiwan at Amazon Web Services
  • Will Fu (Founding Fellow at Data Literacy Association)

    Will Fu

    Founding Fellow at Data Literacy Association
  • Patrick Tu (CEO & Co-founder of Dayta AI)

    Patrick Tu

    CEO & Co-founder of Dayta AI
  • Rex Ching (Group Chief Technology Officer at TVB)

    Rex Ching

    Group Chief Technology Officer at TVB
  • David Ko (Moderator) (Managing Director of RFI Asia Limited)

    David Ko (Moderator)

    Managing Director of RFI Asia Limited
  • Jason Wong (Head of Performance at Omnicom Media Group)

    Jason Wong

    Head of Performance at Omnicom Media Group
IAB Digital Awards Promotion
VIP Lunch (By invitation only) Igniting Growth: Leveraging Data and Partnerships for Marketing Transformation
Kevin Huang•Cheuk Shum•Saron Leung

Location: Room S428

  • Kevin Huang (Chief Operating Officer at South China Morning Post)

    Kevin Huang

    Chief Operating Officer at South China Morning Post
  • Cheuk Shum (Managing Director, Head of Marketing, Wealth & Personal Banking at HSBC Hong Kong)

    Cheuk Shum

    Managing Director, Head of Marketing, Wealth & Personal Banking at HSBC Hong Kong
  • Saron Leung (Industry Head, FinTech & Financial Services at Google HK)

    Saron Leung

    Industry Head, FinTech & Financial Services at Google HK
Adtech Keynote Presentation: Turbo-charging marketing effectiveness with AI
Deepika Nikhilender

Location: Room S421

  • Deepika Nikhilender (CEO, Xaxis Asia-Pacific & Executive Director – Programmatic Practice of GroupM Nexus Asia Pacific)

    Deepika Nikhilender

    CEO, Xaxis Asia-Pacific & Executive Director – Programmatic Practice of GroupM Nexus Asia Pacific
Adtech Panel: Maximize Advertising Efficiency with AI
Deepika Nikhilender•Frank Liu•Gavin Buxton•Arto Tolonen•Arthur Chan

Location: Room S421

  • Deepika Nikhilender (CEO, Xaxis Asia-Pacific & Executive Director – Programmatic Practice of GroupM Nexus Asia Pacific)

    Deepika Nikhilender

    CEO, Xaxis Asia-Pacific & Executive Director – Programmatic Practice of GroupM Nexus Asia Pacific
  • Frank Liu (Deputy General Manager, Head of Product & Solutions of Greater China Region at Dun & Bradstreet (China) Co. Ltd.)

    Frank Liu

    Deputy General Manager, Head of Product & Solutions of Greater China Region at Dun & Bradstreet (China) Co. Ltd.
  • Gavin Buxton (Managing Director, Asia of Magnite)

    Gavin Buxton

    Managing Director, Asia of Magnite
  • Arto Tolonen (Chief Product Officer at Smartly.io)

    Arto Tolonen

    Chief Product Officer at Smartly.io
  • Arthur Chan (Chief Operating Officer at Vpon Big Data Group)

    Arthur Chan

    Chief Operating Officer at Vpon Big Data Group
Measurement Panel: AI-powered planning & generative insight to measurements
Dr. Yvonne Leung•Dr. Leonard Newnham•Heatherm Huang•Yannick Mahé•Cedric Delzenne (Moderator)

Location: Room S421

  • Dr. Yvonne Leung (Director of Customer Transformation & Growth at Bupa Hong Kong)

    Dr. Yvonne Leung

    Director of Customer Transformation & Growth at Bupa Hong Kong
  • Dr. Leonard Newnham (Chief Data Scientist at LoopMe)

    Dr. Leonard Newnham

    Chief Data Scientist at LoopMe
  • Heatherm Huang (Co-Founder of Measurable AI)

    Heatherm Huang

    Co-Founder of Measurable AI
  • Yannick Mahé (Head of GCR Business Engineering at Meta)

    Yannick Mahé

    Head of GCR Business Engineering at Meta
  • Cedric Delzenne (Moderator) (Managing Director APAC of 55, the data company)

    Cedric Delzenne (Moderator)

    Managing Director APAC of 55, the data company
Networking Coffee Break
Keynote Presentation: How to Build Generative AI-enabled Content Engine for the Future of Advertising
Andy Hood•Dr. Yongming Shi

Virtual

  • Andy Hood (VP Emerging Technologies at WPP)

    Andy Hood

    VP Emerging Technologies at WPP
  • Dr. Yongming Shi (Manager Of Solution Architecture And Engineering at Nvidia)

    Dr. Yongming Shi

    Manager Of Solution Architecture And Engineering at Nvidia
Key Panel 2: What's the future of AI? Opportunities, Challenges and Threats
Brian Hui•Hins Cheung•Dr Toa Charm•Fred Sheu•Tommie Lo•James Lee

Location: Room S421
Language: Chinese

  • Brian Hui (MD and Head of Customer Propositions and Marketing, Wealth and Personal Banking at HSBC Hong Kong)

    Brian Hui

    MD and Head of Customer Propositions and Marketing, Wealth and Personal Banking at HSBC Hong Kong
  • Hins Cheung (Singer-songwriter / Producer / Entrepreneur)

    Hins Cheung

    Singer-songwriter / Producer / Entrepreneur
  • Dr Toa Charm (Founding Chairman at Data Literacy Association)

    Dr Toa Charm

    Founding Chairman at Data Literacy Association
  • Fred Sheu (National Technology Officer at Microsoft Hong Kong)

    Fred Sheu

    National Technology Officer at Microsoft Hong Kong
  • Tommie Lo (Founder & CEO of Preface Hong Kong)

    Tommie Lo

    Founder & CEO of Preface Hong Kong
  • James Lee (AI & Emerging Tech Consulting Leader at PwC Hong Kong)

    James Lee

    AI & Emerging Tech Consulting Leader at PwC Hong Kong
Closing Remarks by Conference Chairman
Brian Hui

Location: Room S421

  • Brian Hui (MD and Head of Customer Propositions and Marketing, Wealth and Personal Banking at HSBC Hong Kong)

    Brian Hui

    MD and Head of Customer Propositions and Marketing, Wealth and Personal Banking at HSBC Hong Kong
Exhibition